With almost 10 years of event planning and marketing experience, Lany Sullivan works with business owners, coaches and entrepreneurs teaching them how to create events without the high cost of hiring an event planner. She realized after working with small business owners that they not only lacked the budget to hire a professional event planner, but also the know how to create a successful event on their own. Events are a messy, stressful part of business. They require great attention to detail, massive oversight and a working budget.
How is a business owner supposed to navigate the murky waters of event planning while running a business that requires their attention 24/7? That was the problem that Lany worked to solve. She researched event planning checklists on the market and realized that the options were lacking the nitty gritty details that make the difference between a successful event and one that falls flat. Lany harnessed all of her event planning and experiential marketing knowledge and started building an event planning checklist. It turned into a comprehensive 200 page, 30 downloadable files Event Planning Roadmap. This roadmap eliminates all industry jargon & simplifies the event planning process. With the Event Planning Roadmap, business owners can now confidently navigate the process of event planning.